There’s no shortage of mountain bikes available for purchase online these days. While some of the brands you’ll find in your local bike shop are also available online, there is another class of mountain bike brands you’ll ONLY find available for purchase online. Many of these companies seek to pass cost savings onto consumers, so if you’re shopping for a deal on a mountain bike, be sure to check out the following exclusive direct-to-consumer brands.
Note: This list does not include custom builders; the brands on this list generally sell stock mountain bikes directly to consumers. This list does not include crowd-funded bike brands.
Airborne was one of the first major internet-only MTB brands to launch, and their prices remain very affordable. For example, Airborne sells the Seeker, an aluminum 29er with a 2×10 drivetrain, hydraulic disc brakes, and a RockShox fork for just $929.
Bulls recently started selling mountain bikes in the USA, and offers more than a dozen complete bikes for sale, ranging from the $1499 Copperhead Supreme 29er hardtail all the way up to the carbon fiber, FS $4599 Wild Edge 29+. The Bulls brand targets XC riders, so if you’re looking for a fast race whip, Bulls is a good place to start your online research.
The German brand, Canyon, has recently joined the US and Canadian market. In the US there are only four mountain bike builds to choose from, including Sport Trail, XC Race, Enduro, and AM trail bikes ranging in price from about $1,999 to $5,999.
Commencal is another new entrant to the US market and the company sells all types of mountain bikes online, from hardtails to DH sleds, and from kids bikes to all-mountain rigs.