Spread the Stoke, Further: A Collection of Articles and Resources Focused on Diversifying Mountain Bike Culture

Broadening the diversity of our trail population would get more people stoked on the sport, and bring new ideas to the fore that are rooted in different peoples' lived experiences, while refreshing outdated ones. Check out our collection of articles and resources that focus on diversifying the population of our sport.
Roam Fest Brevard Lady Shred
Stoked at Roam Bike Fest, photo: Leah Barber

This article will serve as a collection of stories and resources related to making mountain biking a more inclusive and welcoming sport.

There’s no need to post statistics about mountain biker demographics to demonstrate that the sport is overwhelmingly populated by white men. At any trailhead, bike shop, race, or industry event, the vast majority of people in attendance are from similar social groups, and often enjoy similar privileges. I recently attended a press camp where there were about ten other mountain bike journalists, and every last one of us was a white dude in his 30s. My peers were all lovely humans in their own unique ways but by no means were we a diverse crew.

Deer Valley MTB Journalists
Lovely humans plus Singletracks Co-founder, Leah Barber, who is also lovely.

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Broadening the diversity of our trail population has the potential to get more people stoked on the sport, and bring new ideas to the fore that are rooted in different peoples’ lived experiences, while refreshing outdated ones. Furthermore, it would add a broader wealth of skill sets to work with challenges in our sport, such as trail access, trail signage and planning, urban trail development, and better product and clothing design for everyone. For more on the positive benefits of diversity, check out this article from Scientific America, or this piece published in the Harvard Business Review.

Photo: Stephanie Nychka

Common themes on how to diversify a group of people often circle around representation and inclusivity/integration. In order to have our interests piqued, and start to look into doing new things on our own accord, we want to see that there are other people like us participating and that those people are welcomed by the community. Apart from economic barriers, this is a huge piece of the diversifying puzzle. What can we do to share our love of mountain biking with a broader range of folks?

For concrete examples of inclusivity, ask a female-identified shred friend how she feels when she walks into a bike shop full of cool dudes to pick up some brake pads on her way to the mountains for the weekend. There is a good chance she doesn’t feel listened to, respected, or represented by the staff.

What steps could be taken to encourage and foster a more diverse mountain bike population? How do we get more people of color, younger riders, older riders, more women, more people from the LGBTQ+ community, more people with unique physical abilities, more military veterans, and generally EVERYONE in on the amazing joy that is mountain biking? Below is an ever-growing collection of articles about people and organizations working to answer these questions.

Photo: Brenda Ernst

Groups supporting and encouraging women

Groups supporting and encouraging youth

Photo: McDonell Media

Groups and people working toward additional inclusivity

Kate Weatherly, Photo: Cameron Mackenzie

Folks working to make mountain biking more accessible and affordable

  • Spinlister allows you to rent out your bike when you’re not using it.
  • This library in Maine checks out mountain bikes like books.

Let us know about any groups we’ve missed, and share your ideas for spreading the stoke further!