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Lance Armstrong buys stake in SRAM

posted October 2, 2008 by trek7k

lance-armstrong.jpg

Lance Armstrong is buying a stake in SRAM along with Lehman Brothers, according to SportsOneSource. The total Lehman investment is $200 million for 40% of the company but there’s no word on exactly how much Lance is putting up himself. Lance’s new cycling team, team Astana, uses SRAM components so it seems like a pretty good investment all around.

At Interbike we attended the press conference with Lance Armstrong and noticed 3 SRAM guys (including the president of the company) sitting a couple rows behind us, matching red SRAM shirts and all. I thought it a little strange at the time because we knew the conference was for press members only (strictly enforced). Then again I suppose a few million dollars can get you in anywhere you want ;)

Related posts:

  1. Lance Armstrong @ Interbike
  2. Lance Armstrong: Michelob “Ultra Man”
  3. Lance Armstrong places second at Leadville 100
  4. Lance Armstrong returning to the Tour?
  5. Lance Armstrong wins mountain bike race in Aspen

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