A good wheel is a reliable wheel. The recipe for a reliable wheel is simple: decent hubs, 32 double-butted spokes, laced 3x to a rim that suits your needs, topped off with brass — NOT alloy — nipples.
You can’t go wrong with Hope hubs, DT Swiss Competition spokes, and a quality aluminum rim. Stan’s rims build up nicely, but they are softer than others so they dent easily. WTB makes good rims too. Their Frequency line is much tougher than Stan’s and builds as well. Just recently got a set of e.13 rims, super wide and impressively light for their size. Will be interesting to see how they go.