I purchased my first non-BMX bike from Bikes Direct about three weeks ago. It is a Gravity Bullseye Monster, fat-tire bike. Being my first type of MTB bike, I’m not to familiar with all the pieces and lingo, but can tell you it does have Shimano SRAM Shifters and Tektro Brakes. The tires that came with it a VEE Mission Command, which don’t seem that cheap either.
I so far have about 100 miles on the bike and am loving it so far, and have no complaints about the bike or Bikes Direct.